Jennifer Gore is an accomplished attorney, entrepreneur, and legal industry leader, best known as the founder of Atlanta Personal Injury Law Group, one of Georgia’s fastest-growing and most client-focused injury law firms. Since launching the firm in 2013, Jennifer has built a reputation for combining compassionate client care with cutting-edge legal strategies and operational efficiency. Her team specializes in representing individuals injured in auto accidents, trucking crashes, slip-and-fall incidents, wrongful death cases, and more. By leveraging technology and streamlining communication, Jennifer has redefined what personalized, high-impact representation looks like in the personal injury space.
In 2025, Jennifer ushered in a bold new chapter by merging Atlanta Personal Injury Law Group with Sweet James Accident Attorneys, a nationally recognized firm with over $1 billion recovered for clients. As Managing Partner of Sweet James Georgia, Jennifer leads the Atlanta office and continues to deliver the same level of trusted advocacy and personal attention her firm was known for—now with the expanded resources, reach, and infrastructure of a national powerhouse.
“Helping individuals navigate difficult times and ensuring they receive the compensation they deserve has always been my mission,” says Jennifer. Her leadership ensures that the Sweet James expansion into Atlanta retains its client-first approach while enhancing access to justice for injury victims across Georgia.
Her track record of results and innovation has earned her widespread recognition, including:
- Super Lawyers Rising Star (2018–2024)
- Daily Report’s Award for Best Social Media
- National Trial Lawyers’ Best Social Media Award (2024)
- Avvo Clients’ Choice Award
- Avvo Top Personal Attorney Award
- Top 40 Under 40 Civil Plaintiff Lawyers – The National Trial Lawyers
- Inc. 5000 List of Fastest Growing Companies in the U.S. (2022 & 2023)
Jennifer is also the co-author of the book “Tiger Tactics CEO Edition” (2023), and has been featured in USA Today, on top-rated podcasts, and on national stages, where she shares her entrepreneurial journey and insights on law firm growth and leadership.
A passionate advocate for community impact, Jennifer regularly supports local events, sponsors scholarships for college students, and contributes to charitable efforts such as the Backpack Project, which provides school supplies to underserved students.
She is also deeply committed to mentorship and professional development in the legal field. Jennifer coaches personal injury attorneys and business owners on law firm operations, marketing, and client experience. She currently serves as:
- Past President of the Alumni Association at Atlanta’s John Marshall Law School, where she works to reinvigorate alumni engagement
- President of the Georgia Association for Women Lawyers Foundation, supporting philanthropic initiatives and scholarships for women law students across the state
Jennifer Gore remains a force in personal injury law—a trusted leader known for her tenacity, empathy, and vision for the future of legal services in Georgia and beyond.
